Archive for the ‘Reference And Education’ category

Graduate School Marketing Tips

January 29th, 2011


Some of my thoughts:

-Advertise to your own undergraduates, use free options here (post notices of grad fairs, bulletin boards, anything internal)
-Encourage the admissions folks to have a weekend “telethon”, this can and does generate a nice chunk of leads quickly
-Advertise in professional conferences
-To attract the local audience, consider radio and local TV advertising
-To attract a wider regional or national audience consider graduate website directories, such as gradschools.com and consider the using the GRESS
-Be very consistent with all marketing publications and websites, students want to see the same things
-Consider using online testimonials from students you are trying to attract on a grad website and link it to your application
-List the chain of command in your graduate admissions office (you would be surprised by how many grad schools don’t), make yourself accessible!
-Leverage your current graduate students, these are great sales folks for you, ask them for a testimonial!
-Get feedback from students who turned the school down, find out why, and who did you lose them to?
-If you are looking to increase diversity, use a student who fits that particular group and ask them if they would be interested in doing an online or print testimonial.

Consider also the demographics with 35-50 miles around your campus, that is where the majority of students are going to come from. Also, don’t forget to keep the curriculum up to date to serve the current marketplace, don’t let things get outdated.

Some of the hot fields I have seen are nursing, education, and psychology.

mpb

http://marketmpb.blogspot.com

By: Matt Blum

About the Author:
For all the latest marketing trends in higher education and more, please see http://marketmpb.blogspot.com

Best!

Matt Blum



Give Yourself a Great Gap Year

January 25th, 2011


What do Princeton, Harvard, Tufts and MIT have in common? They all encourage you to take a gap year BEFORE entering college. While this isn’t mandatory, it’s a great idea to consider. The GAP year will give you a much-needed downtime from the stresses of high school plus an opportunity to grow as a person, see new sights, discover new cultures, and learn a language and much more. Whether you volunteer, take a job or travel around the world, the GAP year can help you discover what the real world is all about.

First Things First

According to the Center of Interim Programs, a Gap year consultancy, there are some steps you must take before taking on a Gap year.

1. Secure a place in college first. Then defer enrollment for a year. This is less hectic than spending the gap year doing applications.

2. Have a plan. Set goals and create structure to prevent depressing downtime at home.

3. Research programs. If an organization can’t recommend at least two alumni to discuss their experiences, don’t sign up.

4. Respect your social needs. The year represents a break with the crowd, so it’s important to plan strategies for making new friends and staying in touch with old ones.

5. Plan ahead for health insurance. Some policies won’t cover adult-age dependents if they cease to be full-time students. Check your policy several months in advance, then explore temporary insurance if necessary.

Next Steps:

From becoming a ski instructor to working in fashion, the Internet is filled with gap year ideas. Take Jabob Fienstein who according to USA Today, “has spent the past year doing an internship with a software start-up in New Zealand, taking cooking classes and studying film making in New York City before he enrolls at Harvard University in September.”

Consider the story of Owen Henry who after getting rejected by every college he applied to, he “participated in a program for American gap-year students last fall at Oxford University, where he says he spent less than $10,000, and…decided on a career as an Arabic translator. Since March, he has been handling two tons of sail as a deckhand on the Lady Maryland, a 104-foot-long tall ship and floating classroom in Baltimore. He gets room, board and $6.54 an hour. He has saved $1,600 of this for college, and he plans to enroll this fall at Oberlin College, to which he applied and was accepted during the gap year.”

So while most experts would recommend applying to colleges during your senior year, getting accepted and then requesting a one-year deferral, the Gap year might get schools that rejected you in the past to accept you in the future.

What Are Your Options:

Travel: Many organizations offer programs with an emphasis on traveling or living abroad. Or, you may wish to plan your own adventure.

Internships: Spend some time working in a career field that interests you. If you enjoy it, you’ll have even more incentive to succeed in your chosen college major. If it’s not the field for you, you’ll still have plenty of time to explore other career opportunities.

Volunteer work: You can find volunteer programs both in the U.S. and all over the world. You could build houses, work with children, work on environmental projects, or a host of other activities.

Academics: Students who are not pleased with their high school records might consider a postgraduate (PG) year. The goal for a PG year is to strengthen your academic record in the hope of gaining entry to a better college.

Work: Whether you find a job at home or away, a year of work can give you extra funds to pay for college, plus valuable, real-life experience.

Source: National Association for College Admission Counseling.

Sensible Volunteering

They say that before you can help someone else, you have to help yourself. If you’re planning on becoming a volunteer during your Gap year, do it in an area that’s related to your future career choice (if you already know). For example, someone who wants to major in Fashion Design or Fashion Merchandising might benefit at studying at the Florence Institute of Design International or teaching fashion technology to impoverished children in South Africa.

A nursing major or someone who plans on attending medical school might benefit from the medical and nursing work experience placements by Gap Medics. After an intensive preparation, participants gain on-the job training as well as making a real contribution to communities in Namibia, Nepal and Tanzania.

What makes sense is to think of how your gap year experience might benefit you in the future. With that said, some gap year participants do choose to spend their time becoming ski/snowboard instructors (takes about 11 weeks to earn a level 1 certification) or engage in other activities that might not look that great on a resume but might help them make extra money, find themselves, improve social skills, and have a great time.

Learning a Language

Did you know you can earn college credits BEFORE going to college? The gap year might be the perfect opportunity to learn a foreign language while living in a foreign land. For example, at the BLCU Chinese Immersion Program more than 10,000 students learn Mandarin every year. The advantages of knowing a second or third language are many, being bilingual or trilingual looks great on a resume, can help you get jobs at global corporations or even work in foreign countries after graduation.

Final Considerations

According to the National Center for Education Statistics, 30% of freshmen in U.S. four-year colleges and universities drop out before the sophomore year. Part of that is because they get themselves burned out, they weren’t ready for college or didn’t have the maturity level that college demands. Because of this, the gap year can be seen not as an expense but as an investment in the future success of the college student.

Useful Links

Gap Year http://www.gapyear.com/

By: Claudine Vainrub

About the Author:
Claudine Vainrub is the Principal of EduPlan – http://www.eduplan.us, an Educational and Careers Consulting firm. She holds an MBA degree from the University of Michigan’s Ross School of Business. Originally from Venezuela, Claudine earned her B.A. in Communications and Journalism from the Universidad Catolica Andres Bello. She is seven times certified in College Admissions Counseling, Resume Writing, Personal Branding, Personnel Consulting, 360Reach and WBI Assessment Administration.

Her experience includes being Executive VP for Grupo Frigilux, leading Marketing and HR for this industrial corporation of over 1,500 employees. Recognized as an expert in Career Development, College and Grad School Admissions, her opinions have been featured on The Wall Street Journal, CNN en Espanol, CareerBuilder, JobDig, Diversity USA sites, International Career Development and Resume Writing bestsellers, among other leading global media. She was elected Board Director for the Association for International Graduate Admissions Counselors – AIGAC and Community Representative for the Higher Education Consultants’ Association. Claudine is fluent in English, Spanish and Hebrew.



Be Game for International Study Grants

January 25th, 2011


Education is a necessity. There was a time when education was regarded as a luxury, but now it is not so. The need for quality education is a must and this goes without saying. Everybody wants to get admitted to good institutes.

However the cost of education is elevating every day. You cannot get yourself educated at the rate of peanuts. However everybody cannot afford such expenses. Therefore grants are extremely important for students who are being able to get proper education because of financial constraints. These grants have also paved the path for getting international education.

You can get various international study grants that can help you in fulfilling your dreams. All that you need to do is put in a little bit of effort in searching for the correct grant program that can benefit you. The internet is the best place to search for all these grants. you will find various scholarship programs for international education. You can narrow down your search according to your preferences.

You can search with respect to the degree, which you would want to attain. It might also happen that you want to study in any particular country such as UK, US, Canada, Australia and so on. Thus you can search for the international study grants that are available in those countries. in this way your search procedure will become easier.

For getting information about various scholarship programs, StudyAbroad.com can be a good site. Here you will get a lot of information about various international study grants. Graduate women can have an edge if they want to study in the United States of America.

This is because the American Association of University Women supports aspiring scholars around the world. It is also the largest source of funding for women. British Council also gives information of various funds and scholarship programs for studying in the United Kingdom.

It is not that at StudyAbroad.com you only get information about scholarship programs in the above-mentioned countries. At this site you will get detailed information about international study grants in other countries as well.

By: Laura Altbrite

About the Author:
If you have any questions or for more information please visit our website international study grants. The Society of Grants has been designed to help individuals learn what types are available for them to apply for and also how to get approved for these grants.

Visit our resource directory today at http://scholarshipsforstudents.net/